Instagram content for Hiking the Deer Valley trail

220 Instagram Content Ideas for Travel Bloggers

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Instagram is everyone’s favorite photo app and is perfect for those moments when you have a little downtime in your day, when you are waiting for kids at the dentist or other events, or when you are commuting to work on the train.

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You just pull out your phone [affiliate] and begin scrolling. And many around you are doing the same thing!

The old saying, “A picture is worth a thousand words,” is perfectly true when it comes to your Instagram content.

As a visual platform, Instagram allows you to unite words, videos, and images all in one.

Creating Instagram Content

I love to travel. I love to take pictures. It is a match made in heaven for my Instagram content as a Travel Blogger.

Even with all of my pictures and all of my travel experiences sometimes it can be a challenge trying to come up with new ideas, fresh ideas, any kind of ideas for my Instagram content and posts.

Are you trying to increase your Instagram engagement and following?

If you have been active on Instagram for a while, you should begin to see which type of photographs and questions catch the eye of your followers and those you want to attract as followers.

Use that information to help you grow your account.

Don’t be afraid to add in some new Instagram content, tell a story, or ask a question.

If you are new to Instagram and wondering how to create engaging Instagram posts with your content, check other influencers to see what is working for them. And, keep reading to gain ideas to build your own Instagram content.

Follow simplyjolayne on Instagram!

Your goals are to:

  • Foster brand recognition with a consistent theme
  • Build trust with your audience
  • Add new followers
  • Engage with your followers
  • Point your audience to your website

If you plan your Instagram content for the week, the month, or even the year (hmm, did the Friends theme song just run through your head?), you can then know exactly what type of photo you need or the theme you are trying to achieve.

99% of the Instagram pictures on my feed are taken by me. 1% of them are from my husband. Be unique. Create your own content.


I have created a list of my Instagram content calendar posting ideas for this year. There are 220 TRAVEL Instagram photo and post ideas that will not only help you focus on capturing the perfect shots but also create the most engaging captions.

This Instagram content can be easily adapted to other lifestyle blogging niches.

Instagram content quote we must take adventures to know where we truly belong
Every Sunday I post a photo with a quote.


  1. What unique thing do you like to photograph?

2. Funny street signs you have photographed

3. Photo with a pink umbrella for a color theme

4. Photobombers

5. Black and white photography

6. What kind of camera do you use?

7. Describe this photo with one emoji

8. Create a photo challenge

Instagram content with a quote
Find a great quote that relates to one of your favorite photos for your Instagram content.


9. Back up your photos

10. Take more pics of you!

11. Learn to use your camera [affiliate]

12. Rule of thirds

Instagram content quote all I need is vitamin sea
Are you missing travel due to a pandemic or other circumstances? Talk about current events with your Instagram Content.


13. Where in the world Wednesday…

14. Travel tip Thursday

15. Sunday Inspirational quote

16. Top ten travel tips

17. Did you know…?

18. Feel Good Friday

19. Remember when…

Instagram content quote gratitude turns what we have into enough
Sunday Inspirational Theme


20. March 18 National Awkward Moment Day

21. March 20 International Day of Happiness

22. April 3 National Find a Rainbow Day

23. April 10 National Sibling Day

24. May 15 International Day of Families

25. May 31 National Smile Day

26. June 3 World Bicycle Day

27. July 1 International Joke Day

28. July 30 World Friendship Day

29. August 12 Middle Child Day

30. September 5 International Day of Charity

31. September 21 World Gratitude Day

32. September 27 World Tourism Day

33. October 1 World Smile Day

34. November 13 World Kindness Day

35. November 20 World Children’s Day

36. First Day of Spring

37. First Day of Summer

38. First Day of Fall

39. First Day of Winter

40. First Day of School

41. Last Day of School

42. Which season is your favorite?

43. What do you love most about July?

44. What do you love about Fall? Winter? Spring? Summer?

45. Plan ahead—warm places to visit for Spring Break?

46. Summer throwback picture (in winter and vice versa)

Instagram Content quote
Mother’s Day Instagram Content


47. Christmas

48. All I want for Christmas is…

49. Things I love about Christmas

50. Putting up the Christmas Tree

51. Favorite Christmas tradition

52. Favorite new trendy Christmas decoration

53. Christmas lights

54. Last minute gift ideas

55. It is beginning to look a lot like Christmas

56. Valentine’s Day

57. St. Patrick’s Day

58. Easter

59. Holidays abroad

60. Mother’s Day

61. Father’s Day 

62. 4th of July

63. Halloween

64. Thanksgiving

65. A month of being thankful

66. Today I am thankful for… (fill in the blank)

67. Random Acts of Kindness Challenge

68. What are you going to be for Halloween?

69. What did you buy on Black Friday?

70. New Year’s Day

71. New Year’s Goals

Instagram content quote start each day with a grateful heart
Use holidays to create posts for your Instagram content.


72. What is on your travel bucket list?

73. What is the most colorful destination you have traveled to?

74. Goal for this year? Next year?

75. Add something to your bucket list

76. Travel mishaps

77. Favorite place to hike

78. Weird things travelers do

79. Last things to do before leaving on vacation

80. What is a cool thing about where you live?

81. Social distancing scavenger hunt

82. Fun facts about Normandy (any location)

83. Travel beauty tip

84. Travel fashion tip

85. Carry on backpack essentials

86. Fun place to visit with children or teens

87. Three reasons to travel next year

88. Summer vacation ideas for families

Instagram content quote a photograph is the pause button of life
Find quotes relevant to your niche.


89. Share a travel app that you love and use all of the time

90. What is one of your travel must-haves?

91. Top 5 items in my travel back pack

92. Favorite travel gadget [affiliates] from my husband

93. #1 Travel snack

Instagram content quote happiness is an inside job...but the beach helps!
Happiness is a theme for your Instagram Content that relates to a variety of niches.


94. Five things About Me (link to your website about me page)

95. Family Portrait

96. This is me

97. Favorite picture

98. A picture you love

99. Behind the scenes photo

100. What makes me smile

101. Selfie day

102. My favorite travel gadget

103. My top 5 European destinations

104. Picture of my office

105. Out my travel window

106. Selfie gone awry

107. 2 Truths and a lie (from your About Me page)

Instagram Content Quote the family that travels togethers stay together
Introduce yourself as part of your Instagram Content


108. Promote an e-book

109. Offer a freebie

110. Latest blog post

111. New on the blog today

112. Follow me on Pinterest

113. Follow me on Facebook

114. Favorite beach photo. You can purchase at…

115. Thank your followers

Offer Instagram content to direct people to a freebie, new blog post, or eBook on your website.


116. What is your weather today?

117. What is the favorite thing about your travel partner?

118. What was your longest flight?

119. What is your most used emoji?

120. What is your favorite thing to splurge on?

121. What is your favorite travel gift?

122. What is your must-have travel item? A. Book  B. Cell Phone C. Tablet

123. What is your favorite color?

124. What is the first place you want to travel?

125. What is your favorite travel quote?

126. What is something unusual that has happened when you travel?

127. What is the most affordable travel destination?

128. What is the favorite national park that you have visited?

129. What is in my hand?

130. What is your favorite day trip?

131. What is a travel item you don’t actually need?

132. What is your favorite childhood travel memory?

133. What is something that makes travel easier?

134. What are your favorite travel shoes [affiliate]?

Instagram content quote be a seeker of everyday magic
Ask questions to increase engagement. For example, “What is your favorite time of day—sunset or sunrise?”


135. Are you a morning person or a night owl?

136. Favorite author to listen to on vacation

137. What makes you smile when you travel?

138. What do you use for a carry on?

139. How long does it take you to relax on vacation?

140. Who would you rather travel with?

141. Beach – who else needs to be here?

142. Add an emoji for how you are feeling today

143. Post a memory

144. Childhood travel picture

145. What language would you love to learn?

146. What do you love to drink [affiliate]?

147. What do you do when you have a quiet evening all to yourself?

148. Dumbest thing you have done while you have traveled

149. Craziest place you have been

150. Feature another Instagrammer

151. What advice would you share about travel?

152. Do you exercise when you travel?

153. What did you do over the weekend?

154. Do you watch the Amazing Race for travel inspiration?

155. Share one of your great accomplishments

156. If you travel as a couple or a family, who usually plans the vacation?

157. How do you make time for a significant other?

158. What is your motivation? Why did you become a…?

159. Where were you this time last year?

160. One word that describes you.

161. I laughed today because …

162. Do you prefer to live in the city, suburbs, or countryside?

Instagram content quote always take the scenic route
Use #s to increase the audience of your Instagram content. #alwaystakethescenicroute


163. Have you ever been here?

164. Have you ever forgotten stuff on the plane?

165. Have you ticked off an item on your bucket list lately?

Instagram content quote travitude noun when you have the rainy day blues because you miss traveling
Enjoy a little creativity in your Instagram content.


166. One food I could eat every day is …

167. Favorite food while traveling

168. Best restaurant you found

169. Favorite travel treat

170. Have you ever made your own gnocchi?

Instagram content quote vacation calories don't count
What is your favorite travel treat? Ask questions to engage with your Instagram followers.


171. Go to the beach or the mountains?

172. Eat pizza in Italy or drive a dogsled in Alaska?

173. Travel solo or with a partner?

174. Stay in an Airbnb or a hotel?

175. Drive a manual or an automatic?

176. Eat pizza or doughnuts?

177. Drive a jet ski or ride a horse?

178. Would you rather have a maid, nanny, or a personal chef?

179. Would you rather photograph a lighthouse or a cabin in the woods?

180. Go hiking or biking?

181. Receive flowers or chocolate or …?

Instagram content to direct people to website
Use your Instagram posts to direct people to your newest content.


182. Beach

183. Sunset

184. Sunrise

185. Waterfall

186. Mountains

187. Columns

188. Doors

189. Windows

190. Bikes

191. Lighthouses

Instagram content quote We came we saw we loved
All of Italy is my favorite scenery.


192. Always keep a current passport

193. Always wear sunscreen

194. Always wear sunglasses

195. Wear good shoes

196. Pack lightly – consolidate your clothing

197. Start a vacation fund

198. Bring a portable charger

199. Inform credit card company of your travel plans

200. Carry coins for the WC

201. Use a packing list

202. Take more pics of you!

203. Stay hydrated

204. Carry hand sanitizer

205. Travel in the shoulder season

206. Wear a hat or visor

207. Carry an umbrella—useful in the rain and as a prop

208. Be a conscientious tourist

209. Learn European signage and driving tips

210. Share your itinerary with family or friends

211. Invest in a waterproof backpack cover

212. Avoid banking fees while you travel

213. Visit the local tourism office

214. Learn a little history

215. Learn a little of the language

216. Be adventurous

217. Tips for traveling with kids

218. Tips for solo travel

219. Never go barefoot on an airplane!

220. Invest in travel specific clothing[affiliates]

Instagram content quote walk softly and carry a pink umbrella
A pink umbrella is one of my favorite travel props. It makes for great Instagram content as well.

Like this Post? Pin it!

Instagram content ideas for travel bloggers

Final Thoughts on Instagram Content for Bloggers

If you are like me, you are never too far away from a camera. I travel with my Canon 6d Mark II around my neck and my cell phone[affiliates] close at hand.

You never know when you will see the most amazing scene or compose that once in a lifetime shot.

And then you simply have to share it with the world? Instagram is awesome as a platform to showcase your photos whether your blogging niche is travel, fashion, food, or business.

Do you have any great Instagram content ideas? Share in the comments below.

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Jennifer Record
7 months ago

WOW! Awesome post.. I need major help with my IG and these are great tips.. I am totally stealing the themes for each day! I always use #TravelTuesday but now I have ideas for every day. thank you!

Willa Truter
7 months ago

Great Tips and Inspiration for IG posts – thank you !

7 months ago

This is an incredible post! Even though I don’t blog about travel, I could totally adapt this for my niche. You are a genius!

7 months ago

This is such an extensive list! What a helpful tool.

Yolanda Ridley
7 months ago

Brilliant post with so many ideas! Saving to Pinterest so I can come back to later.

Divine M
7 months ago

This is a great list.

Thank you so much for sharing! I will bookmark it!

Jenny T Bhatia
Jenny T Bhatia
7 months ago

I tried to do Instagram for travel blogging. It didn’t work too well. But, now I am motivated. I am going to try it again. Thank you for the inspiration and these endless prompts.

7 months ago

Great ideas! Having a photo challenge would be so creative! Love it 🙂

Gina Abernathy
7 months ago

Great tips and inspirations!

6 months ago

What a thorough list! Such a great resource for people struggling with content creation.

6 months ago

220 ideas? great! thanks for all the ideas, I’m actually considering opening an Instagram account, so this definitely helps!

Jenn Jenn
Jenn Jenn
2 months ago

Hey seriously struggling with Instagram for my travel blog! I never really have a good idea of what to say or post. This post is super helpful as a reference!

2 months ago

There are some great post ideas here! I always get stuck and feel like my posts are repetitive, so I’ll keep some of these ideas in mind!

2 months ago

I often find myself stuck on what to post and these are great suggestions. Thank you for the well thorough guide.

2 months ago

Great ideas! Saving this to tuck these in here and there. Never thought to offer photography tips but it makes sense. We do take lots of photos when we travel, don’t we?

2 months ago

This is a great resource for travel bloggers. Love the 220 Instagram prompts and captions for some creative inspiration.

2 months ago

This is such a handy post full of really cute ideas for Instagram. My main account was recently deleted by Instagram for no good reason (still trying to appeal it) so I’ve kinda been put off using the platform. But I will definitely apply this to my new account and start growing again.

2 months ago

Wow! That’s quite the list, no one can ever say they run out of ideas now. I’ve challenged myself this month to post in stories every day, so these ideas are handy.

2 months ago

These are great tips to keep ideas fresh, I especially like the “challenges” ideas. I think I’ll have to try incorporating those into my IG!

2 months ago

These are great ideas! I like the “would you rather” idea a lot. I’m so bad at instagram though…definitely do not take enough photos of myself.

2 months ago

This is such a helpful post! Creating Instagram content is definitely my weak spot, so I will be using this for inspiration. Thank you!

2 months ago

This post came at the perfect time. I really want to focus more on Instagram, but sometimes I get stuck coming up with new ideas. But your suggestions will help me to tailor many of them to fit my profile. Thanks for sharing!

2 months ago

Wow, what an extensive list! I truly need some ideas to consistently post on IG (as you may have already noticed). Thanks for the tips!

2 months ago

I just found my new favorite quote! “Gratitude turns what we have into enough.” Thank you!

Jayati Gupta
21 days ago

Such an extensive and useful post! Glad that I found you on Google. I need a major overhaul for my travel Insta account linked to my travel blog and this post comes right in time. Thank You! (Followed you on Insta also)